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Drive Sober or Get Pulled Over Media/Outreach Materials

Media and Outreach Materials

December Short Report Available - Due 8 a.m., Jan. 5

Law enforcement agencies participating in the December Driver Sober or Get Pulled Over campaign should submit a short report of their enforcement activity from Nov. 26 - Dec. 31. Make sure to view responses to ensure your short report was submitted successfully. OTS enforcement grantees are required to complete the short report.

DWI Promotional Materials

Order DWI promotional materials (window clings, bar coasters, banners and yard signs) in the "Impaired Driving" section of the online catalog.

Fact Sheets

County-specific impaired driving fact sheets are available on the Reports/Statistics page. 

News Releases

Customize news releases and distribute to media prior and following the enforcement.

Media Talking Points

Talking points — review and reference for media interviews.
Media backgrounder — provide to media to help guide interview questions.
News conference scripts — customize for news conferences. (Scroll to find on the "Talking Points" page.)
 

News Conference Ideas

Find ideas to help launch your enforcement effort (scroll to find on the "Talking Points page".)
 
Consider other routes to generate media coverage other than news conferences such as exclusive story ideas: Give local media outlets story ideas to allow reporters to develop a more in-depth story. Consider "saved by the belt" profiles; victims' family interviews; what local teen/SADD groups are doing to educate peers, etc.
 

Public Service Announcements

Send links of TV, radio and print PSAs to local media outlets and ask them to use during the DWI enforcement campaign. Also provide to high schools and colleges to use. Partners encouraged to share links with colleagues, family and friends and post on social media sites.

Social Media

DWI enforcement sample social media posts — use on Facebook and Twitter, and ask community partners, businesses, schools and others to use the messages.
 

Letters to the Editor

Customize and distribute to local print media outlets — find on the "Talking Points" page.